The year is 2020 and some small businesses still do not have a website or any visible online presence with some business owners failing to understand the huge impact that websites can bring to a business, especially the small and medium ones. This is what website builders are trying to do – have each small business owner understand the benefits that come with having a website. And it is important that business owners know the best website builders to help them get started in a simple and cost-effective manner.
Why is a website important for small businesses?
- It is important for owners of small businesses to know the importance of having a website for their business venture. Here are reasons why:
- Websites improve a small business’ advertising efforts.
- Websites serve as a brochure or a catalog that is accessible online.
- New customers can easily find your business online.
- Websites are easy to update and use.
- Productivity is increased since information about the product or the service is available on the website.
- A small business’ market becomes bigger since a website can be accessed anywhere around the world.
- Consumers can know your business any time of the day since websites are available 24/7.
- A small business’ contact information is on the website so customers can easily contact the business.
What are the best website builders?
There are plenty of website builders available on the internet right now that could help a small business owner wanting to have their own website. Let us take a look at these right now.
Wix.com – This website builder is being used by a lot of small businesses. It provides a drag ‘n drop option which makes building a website easier. It also has a more than 500 templates that can be used. The templates are made to work on mobile devices as well so customers can check the website and it would display well on both a computer and a mobile device. This is a good builder to use for websites that are not over 30 pages. The Business Unlimited plan starts at £16 though there are free plans also available.
Squarespace.com – Owners of businesses who may have a little knowledge on building a website can use this. This is geared towards designers, musicians, and photographers. It is not as easy as Wix.com though it uses a WYSIWYG editor so it is also easy to use. It also has templates available that are beautiful and looks really professional. These templates are also good for mobile use. It comes with a lot of functionality as well and users can change templates if they wish to even if the website is already live. The basic plan starts at £20 per month though there is a 14-day trial for free to test the website builder first.
GoDaddy.com – For e-commerce websites, this is the best website builder to use because it has Artificial Design Intelligence. It does not have themes available though unlike others. Changing templates or themes can also be done even if the website is already live. It can also be used for email campaigns and it comes with in-depth tools to show reports of website usage. The price starts at £19.99 for the online store.
Wordpress.com – Website builders most often use this. It has started in 2003 and has grown massively since then. It allows users to do programming. It also comes with options that are easy to use and are very flexible. Users can create their own website design. It is open source and there are options that are available for free. It is easy to install, versatile, and very customizable. The price starts at $5 for the Personal Plan.
Weebly – This website builder is being used by over 40 million websites. It is non-AI but it is easy to use. It is intuitive and users can migrate it to a platform that is e-commerce if they wish to. It comes as a WYSIWYG builder and media can be added via dragging and dropping. Users do not need to be familiar with codes to use this. It also comes with an editor mode that would dim out website and only the area that a user is working on would be the one that is highlighted so they can focus on just that. It also has around 70 templates. The price starts at £18 per month.
Having a website is good for a small business and choosing the right website builder can be a difficult thing if someone is new to the whole thing. However, there are plenty of website builders to choose from so take the time to shop around and consider the needs of the business for a website.
published under Business Address Guides
